Optimizing your web page loading time is essential for keeping your visitors. If your pages load time is too long due to un-optimized images, people simply leave your site before it is loaded! This way, you might miss out many sales.
We optimized shops that took over 3 (!) minutes to load on a standard 56k modem. Obviously, these shops didn't have many clients.
Check your loading time
RED: Not acceptable, people will leave your site before it is finished loadingORANGE: Not acceptable, Some images take too long to load, causing your visitors to leave your site
YELLOW: Almost acceptable, but not good enough for the majority of the -not-so-patient clients.
GREEN: Your site loads in 10 seconds or less. You might want to improve this even more, but it is not strictly necessary.
|| 2.6 sec. www.google.com
||||| 9.1 sec. new.1-hit.com
||||| 9.2 sec. www.othersite.com
|||||||| 15.4 sec. www.yahoo.com
|||||||||| 19.2 sec. www.msn.com
|||||||||||| 24.4 sec. crap.com;
||||||||||||||||||||||||| 50.5 sec. ezshop-mart.org
For the geeky webmasters:
This tool adds up all files included in your page. (the original file plus the size of .js, .css, .swf and images) The time calculated is an average time (4.35kb/sec)
The web site load tester doesn't look at server speeds, server location, server load and of course the users PC speed. A site using JavaScripts, background music, flash or other multimedia applications can easily delay the experienced loading time by a minute!
Ping enthousiast should read "The Ping Fallacy", Ping is a useful tool, but not for measuring internet speed. You also might want to try this quick ping speed test from Houston, TX
